Front Office Sports

Inside The Huddle: Using Sports to Drive Business Goals with Paul Beckles

In the buildup to Front Office Sports’ Brand Marketing Huddle at the LA Stadium Premiere Center on July 11, we’re introducing you to the huddle leaders who will be lending their expertise to the conversation. Today, meet Paul Beckles: Director of Brand Partnerships at Athletes First Partners. Athletes First Partners is  a global sales and marketing agency representing the National Basketball Players Association and the National Basketball Retired Players Association. Beckles is a graduate of Indiana University of Pennsylvania and […]

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Inside The Huddle: Brands & Sports Marketing with Sean Brown

In the buildup to Front Office Sports’ Brand Marketing Huddle at the LA Stadium Premiere Center on July 11, we’re introducing you to the huddle leaders who will be lending their expertise to the conversation. Today, meet Sean Brown: Senior Marketing Director at Laundry Service. Brown will be one of the leaders of the huddle “More than Numbers: How Brands are Approaching Sports Marketing Today”. Brown developed a passion for sports early in life hearing stories of his father’s basketball […]

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A New Identity

In just over a week, the first half of 2019 will be over. Time does fly when you are having fun! Since landing our investment and moving to New York in December of last year, we’ve executed much of what we wanted our first six-month roadmap as a business, with full-time employees, to look like. Coincidentally, the last piece of that roadmap is arguably the most important. When we started the year, the focus has always been about improving the […]

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